At Omvii Shop, we are committed to protecting your privacy and complying with all applicable data protection and privacy laws in the United Kingdom. This policy explains how we collect, use, store, and protect your personal data, as well as your rights under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

Omvii Shop is an online home décor and lifestyle store based in the United Kingdom.

2. What Data We Collect

We may collect and process the following types of personal data:

  • Identity Data: Full name, username
  • Contact Data: Billing and delivery address, email, phone number
  • Transaction Data: Purchase history, payment method (handled securely via third-party processors)
  • Technical Data: IP address, browser type, time zone, operating system, device type
  • Usage Data: How you use our website, products, and services
  • Marketing & Communications Data: Your preferences for receiving promotional materials

3. How We Collect Your Data

We collect data in the following ways:

  • When you place an order through our website
  • When you create an account or subscribe to emails
  • When you contact us via email or customer support
  • Through cookies and similar tracking technologies (see Section 7)

4. Legal Basis for Processing

We only process your personal data when we have a lawful basis to do so under UK GDPR, including:

  • Contractual obligation: To process your order or provide customer support
  • Legitimate interest: For marketing and improving our services
  • Legal obligation: To comply with tax, accounting, and legal requirements
  • Consent: When you opt-in to receive marketing emails or accept cookies

5. How We Use Your Data

We use your personal information to:

  • Fulfil orders and provide customer support
  • Communicate important updates regarding your orders
  • Personalise your shopping experience
  • Send marketing communications (only with your consent)
  • Detect fraud or misuse of our website
  • Comply with legal and regulatory requirements

6. Sharing Your Data

We do not sell your personal data. We may share your data with:

  • Service Providers: Couriers, payment processors (e.g., Stripe, PayPal), website hosting, and IT support
  • Marketing Platforms: Only if you opt-in
  • Government or Legal Authorities: When legally required to do so

All third-party service providers are required to comply with UK data protection laws.

7. Cookies and Analytics

Our site uses cookies to improve user experience, track website performance, and enable core functionality like the shopping cart. By using our site, you consent to the use of cookies as detailed in our [Cookie Policy].

You can change cookie preferences in your browser settings at any time.

8. Data Retention

We retain personal data only for as long as necessary to:

  • Complete the services you requested
  • Comply with tax, legal, or regulatory obligations
  • Handle disputes or enforce contracts

Typically, we retain order data for 6 years in line with UK accounting laws.

9. Your Rights Under UK GDPR

You have the right to:

  • Access your personal data
  • Correct inaccurate or incomplete data
  • Request deletion of your data (“right to be forgotten”)
  • Object to processing in certain circumstances
  • Restrict how we process your data
  • Data portability – request your data be transferred to another provider
  • Withdraw consent where processing is based on your consent
  • Complain to the Information Commissioner’s Office (ICO) if you believe your data is not handled correctly:
    Visit https://ico.org.uk

10. Data Security

We take appropriate security measures to protect your data, including:

  • SSL encryption on our website
  • Secure payment gateways
  • Restricted access to sensitive information
  • Regular monitoring for vulnerabilities and attacks

11. Third-Party Websites

Our site may contain links to other websites. We are not responsible for their privacy practices. Please read their privacy policies before submitting personal data.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We encourage you to review it regularly. Updates will be posted here with a revised effective date.